Testimonial

‘Seachange are our creative partners on the Lucozade brand and have a track record on delivering excellent creative outputs. Their team is proactive and can always be relied on to deliver – even when deadlines are tight!’

Marketing Category Director,
Lucozade

Brief

A total redesign for this iconic British drinks brand, including structural design for Lucozade Sport and Hydro Active. Our ongoing relationship is helping to ensure Lucozade remains the No.1 Daily Energy and the No.1 Sports Drink in the UK against increasing competition.

Lucozade portfolio

Lucozade Energy

Lucozade Energy packaging design

Lucozade Hydro Active

Lucozade Active packaging design

Lucozade Sport

Lucozade Sport